AGE IS NOT JUST A NUMBER
A MOVEMENT TO DISRUPT the way we think about AGE
JOIN US
LET'S NOT HIDE OUR NUMBERS. LET'S COME OUT IN NUMBERS.
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LET'S NOT HIDE OUR NUMBERS. LET'S COME OUT IN NUMBERS. ✦
WE INVITE YOU TO AMPLIFY YOUR VOICE, TOGETHER WITH OTHER THOUGHT LEADERS AND CHANGE MAKERS, AS PART OF OUR MOVEMENT TO SHOW THE WORLD THAT AGE IS SOMETHING TO VALUE, MOBILIZE, AND REDEFINE FOR FUTURE GENERATIONS!
HOW TO GET STARTED
REFLECT ON YOUR AGE JOURNEY
01
USE OUR PROMPTS BELOW TO REFLECT ON HOW THE NUMBER OF YEARS HAS MADE YOU GROW BOLDER AND WISER AND WHY YOU BELIEVE AGE IS NOT JUST A NUMBER.
02
SHARE YOUR VOICE
FILM A SHORT VIDEO OF YOURSELF REPEATING THE PROMPTS AND FILLING IN THE BLANKS WITH YOUR ANSWERS.
THEN SHARE WITH #AgeisNOTjustaNumber AND TAG GRACE CREATIVE LA AND ROAR FORWARD ON LINKEDIN, OR @GIRLSGONE50 AND @ROARFORWARDCOM ON INSTAGRAM.
03
STAY TUNED
FOLLOW US FOR MORE WAYS TO STAY INVOLVED AND HELP AMPLIFY OUR MESSAGE THAT AGE IS NOT JUST A NUMBER.
#AGEISNOTJUSTANUMBER
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#AGEISNOTJUSTANUMBER ✦
THE PROMPTS
I’M… SAY YOUR AGE LOUD AND PROUD
I’VE BEEN A… fill in the blank with a starter job, a more serious job title, and something interesting or funnY
I’VE LIVED THROUGH… reinventing myself 4 times and something meaningful or FUNNY
I’VE RAISED… 3 dogs, 2 children, and the bar for women’s heaLTH
I’VE LOST… MY PRIDE, FEAR OF FAILURE, MY FILTER
I’M LEARNING… THE WORST THING ISN’T ALWAYS THE WORST THING, TO MAKE NEW FRIENDS, OR SOMETHING FUNNY
I’VE STOPPED GIVING A #@! ABOUT… MY HAIR, HIDING MY AGE
IN THIS CHAPTER I’M EXCITED ABOUT… SAYING “NO”, DOING ANOTHER MARATHON IN ANTARCTICA
I’M REIMAGINING… my purpose, what age can look like, life without fear
AGE IS NOT JUST A NUMBER. IT’S WHAT MAKES ME… CONFIDENT, RELENTLESS, KIND, A VALUABLE RESOURCE, A BADASS
SAY: IT’S WHAT MAKES ME A FORCE!
OUR RALLYING CRY
AGE IS NOT JUST A NUMBER.
IT’S THE NUMBER OF YEARS WE’VE GROWN BOLDER AND WISER.
IT’S ALL THE WAYS WE’VE MADE BAD TIMES INTO BETTER TIMES.
IT’S THE HARD KNOCKS THAT TAUGHT US WHAT REALLY MATTERS.
IT’S THE AUTHENTIC INTELLIGENCE THAT MAKES US BETTER
AT UTILIZING THE ARTIFICIAL KIND.
IT’S THE NUMBER OF MOUNTAINS WE’VE CLIMBED,
THE BATTLES WE’VE WON.
IT’S EVERYTHING WE’VE RAISED, INCLUDING OUR EXPECTATIONS.
IT’S ALL THE EXPIRATION DATES WE’VE TURNED ON THEIR HEADS.
AGE IS NOT JUST A NUMBER.
IT’S WHAT MAKES US A FORCE.
SO LET’S NOT HIDE OUR NUMBER
BUT COME OUT IN NUMBERS.
LET’S REIMAGINE AGE AS MORE THAN JUST A NUMBER.
LET’S REWIRE FOR OUR 2ND, 3RD, 4TH, AND 5TH ACTS.
LET’S AGE IN, NOT OUT.
LET’S ROAR ABOUT IT AND DO IT WITH GRACE.
CALLING ALL PRESS!
WANT TO HELP AMPLIFY THE VOICES OF OUR MOVEMENT IN YOUR NEXT STORY? CHECK OUT OUR PRESS RELEASE BELOW OR CONTACT BETH@ROARFORWARD.COM FOR MORE INFO.
JOINING FORCES TO REIMAGINE AGE
Grace Creative is a fiercely driven advertising, marketing, and creative agency on a mission to change what age looks like. We have a deep understanding of how to reach the most empowered (read as cha-ching) demographic in history: the 50+ consumer. With strategic, creative, and technical expertise born of decades of big agency and global brand experience, we get to the heart of what matters, what moves people, and what moves the needle.
ROAR Forward is a norm-busting group of age innovators reimagining the 50+ generation with a whole new lens; on work, career, money, health, spending, education, and more. An authority on and champion of this powerful demo, they provide insights, research, content, and business solutions for employers and marketers. Welcome to the New Longevity.
LET'S ROAR AND DO IT WITH GRACE
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LET'S ROAR AND DO IT WITH GRACE ✦